STATS: Online Word Of Mouth Marketing

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Peer influence and word of mouth marketing in Online / Social Media. There are 3 types of influencer’s Social Broadcasters (at the top), Mass Influencer’s (middle), and Potential Influencer’s (bottom of the pyramid). Marketers have to focus on getting these influencer’s in spreading positive word of mouth. Influence impression is at 500 Billion Per Year.


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