Here’s What Facebook’s ‘Want’ Button Will Probably Look Like

Facebook is coming with a “Want” button? It looks like Facebook is all set to launch itself into the online buying space more effectively across the world, the much rumored “Want” button might come in handy for the Facebook User. With a Want button, in addition to existing plug-ins such as Subscribe and the Like button, Facebook friends would likely be able to see items others in their network want to purchase. Could turn out to be a heads up on what a friend wants thereby getting him/her the product as...

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CASE STUDY: PVR Cinemas on Facebook - Film Quotient Campaign

How AliveNow helped engage the movie-crazy audience on the PVR Cinemas Facebook page.

PVR approached us to see what interesting, creative and viral ideas we had in mind to engage with the large fan base on the page. The audience on the page were young and outgoing in nature. They also had a passion for movies and were fans of many actors, directors, films, etc. In general we could say that the knowledge level of these fans for movies was high. We came up with a simple but viral application...

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PRESS RELEASE: Prestige’s Forum Malls appoints AliveNow as its Social Media Agency

Bangalore, 27th June, 2012

The Forum Mall, one of Bangalore’s first full-fledged malls, has appointed AliveNow as their social media partner. AliveNow will carry out digital marketing activities for both Forum Mall, Koromagala and Forum Value Mall, Whitefield.

Mr. Rama Raju, GM – Mall Operations added, “Forum Mall being one of the pioneers of the mall culture in Bangalore, is gearing up to elevate the brand proposition to the next level. Understanding the demographics of our TG who are significantly prevalent on social media platforms, we...

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AliveNow and Adhvith Dhuddu (CEO) make it to the India Today top 20 Young Entrepreneurs list!

It sure is a proud moment for AliveNow! What started as a project and sort of an experiment in Adhvith’s home library has grown to being one of India’s leading social media agency servicing brands in India and abroad. Adhvith Dhuddu, 25, is the youngest of the top 20 entrepreneurs in India Today’s list of Young Entrepreneurs in India. All credit for this tremendous achievement goes to the superb team at AliveNow who have done some fabulous work for the various brands they’ve worked on! Account managers, developers, designers, strategists and content...

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4 emerging trends of the Real-Time web

A great article by Bernard Moon who talks about 4 emerging trends of the real time web. Real time search got a huge boost in the last few weeks as Microsoft and Google were scrambling to sign deals with twitter for enhanced search results. Although real time search in still in it’s infancy, it’s already creating waves as many news stories are reported first on micro blogging sites like twitter. There’s always a lot of hype surrounding Google products, but with Google Wave I feel the hype is deserved as...

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Should your company use Social Media Marketing?

A very well written article about whether or not social media marketing should be a part of a company’s marketing and branding mix. The author discusses many aspects like whether or not your target audience is social media savvy, strategies to ensure that your brand is protected, some advantages of outsourcing social media, etc. A must read for marketing managers and company executives who are exploring the option of including social media in their marketing and branding strategies.

Read the full article here on Amit Agarwal’s blog at labnol.org

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Facebook reveals it’s next six months of platform features

Facebook has just published a detailed roadmap of the features it expects to add to its Platform over the next six months, along with projected launch dates. While the roadmap is intended largely for developers of applications – both on Facebook and on third-party sites and mobile apps using Facebook Connect – it gives users an idea of how we might interact with these apps in the future. Some pieces that sound intriguing:

Click here to read the full article on Mashable

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